Log inGet started free ↗
WHITE-LABEL SEO REPORTING FOR FREELANCERS, OWNERS AND AGENCIES

give every SEO project a dashboard that looks like your brand.

Track rankings, audits and Google data in one workspace. Use your branding on eligible dashboards and reports when you are ready to share the work.

Start with a free campaign ↗See pricing
No credit card required. White-label delivery is available on eligible plans.

One SEO workspace for performance, delivery and reporting

RankingsSEO auditsAI SEOGoogle dataReports
BUILT FOR SEO WORK

Show the work. Keep your brand front and centre.

UpStrait helps freelancers, website owners and agencies organize SEO evidence under their own identity, so everyone can see what is improving and what needs attention.

Make every dashboard feel like your brand

Present eligible dashboards and reports with your logo, business name and support details.

Keep SEO work in one place

Bring rankings, audits, Google data, backlinks and activity into every website campaign.

Give people a clear next step

Share completed work and the SEO evidence behind the next recommendation.

FROM CAMPAIGN TO REVIEW

A simpler SEO reporting rhythm.

Set up each campaign once, then return to the same connected reporting view for every review.

Explore white-label reporting
  1. 01

    Create a website campaign

    Add the website, target market and priority keywords.

  2. 02

    Connect the data

    Bring in Search Console and Analytics properties your team can access.

  3. 03

    Brand and share

    Set your brand identity, then use the eligible report or dashboard option for your plan.

START FREE, UPGRADE FOR DELIVERY

Choose the plan that fits your SEO work and reporting needs.

Start with a free campaign to explore the workspace. Upgrade when you need more capacity, exports, sharing or branded delivery.

Compare plans ↗
FLEXIBLE PLANS

find the plan that fits your workflow.

Start free, then scale campaigns, keywords and agency tools as your SEO work grows.

Compare every feature ↗

Free

$0/mo

No payment required

  • 1 CampaignCreate and manage SEO campaigns for your websites.
  • 10 Tracked KeywordsTrack Google rankings for keywords in your campaigns.
  • 1 Team UserAdd team members and assign campaigns to them. Team users can access only the campaigns assigned to them or created by them, while the main account retains access to and oversight of all campaigns.
  • Unlimited Website AuditsRun comprehensive SEO audits to identify website issues and opportunities.
  • AI SEO AuditAnalyze your website for AI SEO readiness and optimization opportunities.
  • Google Analytics IntegrationConnect Google Analytics to view website traffic and performance data inside UpStrait.
  • Google Search ConsoleConnect Google Search Console to view search performance, queries, clicks and impressions.
  • Backlink MonitoringMonitor backlinks and track changes to your website's backlink profile.
  • Shareable DashboardCreate a secure shareable dashboard link that clients can access without logging in.
  • PDF DownloadDownload SEO reports in PDF format for sharing with clients or stakeholders.
  • XLS DownloadExport SEO report data to an Excel-compatible spreadsheet for further analysis.
  • Competitors AnalysisCompare keywords, shared rankings, organic visibility and backlinks. Includes PDF and Excel exports. Freelancer: 1 competitor per campaign; Agency and above: up to 3.
  • White-label DashboardPresent client dashboards using your own agency branding instead of UpStrait branding.
  • White-label ReportsGenerate client reports using your own agency branding instead of UpStrait branding.

Starter

$5/mo

USD $5 billed monthly · Renews automatically

  • 1 CampaignCreate and manage SEO campaigns for your websites.
  • 50 Tracked KeywordsTrack Google rankings for keywords in your campaigns.
  • 1 Team UserAdd team members and assign campaigns to them. Team users can access only the campaigns assigned to them or created by them, while the main account retains access to and oversight of all campaigns.
  • Unlimited Website AuditsRun comprehensive SEO audits to identify website issues and opportunities.
  • AI SEO AuditAnalyze your website for AI SEO readiness and optimization opportunities.
  • Google Analytics IntegrationConnect Google Analytics to view website traffic and performance data inside UpStrait.
  • Google Search ConsoleConnect Google Search Console to view search performance, queries, clicks and impressions.
  • Backlink MonitoringMonitor backlinks and track changes to your website's backlink profile.
  • Shareable DashboardCreate a secure shareable dashboard link that clients can access without logging in.
  • PDF DownloadDownload SEO reports in PDF format for sharing with clients or stakeholders.
  • XLS DownloadExport SEO report data to an Excel-compatible spreadsheet for further analysis.
  • Competitors AnalysisCompare keywords, shared rankings, organic visibility and backlinks. Includes PDF and Excel exports. Freelancer: 1 competitor per campaign; Agency and above: up to 3.
  • White-label DashboardPresent client dashboards using your own agency branding instead of UpStrait branding.
  • White-label ReportsGenerate client reports using your own agency branding instead of UpStrait branding.

Freelancer

$35/mo

USD $35 billed monthly · Renews automatically

  • 10 CampaignsCreate and manage SEO campaigns for your websites.
  • 500 Tracked KeywordsTrack Google rankings for keywords in your campaigns.
  • Unlimited Team UsersAdd team members and assign campaigns to them. Team users can access only the campaigns assigned to them or created by them, while the main account retains access to and oversight of all campaigns.
  • Unlimited Website AuditsRun comprehensive SEO audits to identify website issues and opportunities.
  • AI SEO AuditAnalyze your website for AI SEO readiness and optimization opportunities.
  • Google Analytics IntegrationConnect Google Analytics to view website traffic and performance data inside UpStrait.
  • Google Search ConsoleConnect Google Search Console to view search performance, queries, clicks and impressions.
  • Backlink MonitoringMonitor backlinks and track changes to your website's backlink profile.
  • Shareable DashboardCreate a secure shareable dashboard link that clients can access without logging in.
  • PDF DownloadDownload SEO reports in PDF format for sharing with clients or stakeholders.
  • XLS DownloadExport SEO report data to an Excel-compatible spreadsheet for further analysis.
  • Competitors Analysis · 1 competitorCompare keywords, shared rankings, organic visibility and backlinks. Includes PDF and Excel exports. Freelancer: 1 competitor per campaign; Agency and above: up to 3.
  • White-label DashboardPresent client dashboards using your own agency branding instead of UpStrait branding.
  • White-label ReportsGenerate client reports using your own agency branding instead of UpStrait branding.
MOST POPULAR

Agency

$125/mo

USD $125 billed monthly · Renews automatically

  • 50 CampaignsCreate and manage SEO campaigns for your websites.
  • 2,500 Tracked KeywordsTrack Google rankings for keywords in your campaigns.
  • Unlimited Team UsersAdd team members and assign campaigns to them. Team users can access only the campaigns assigned to them or created by them, while the main account retains access to and oversight of all campaigns.
  • Unlimited Website AuditsRun comprehensive SEO audits to identify website issues and opportunities.
  • AI SEO AuditAnalyze your website for AI SEO readiness and optimization opportunities.
  • Google Analytics IntegrationConnect Google Analytics to view website traffic and performance data inside UpStrait.
  • Google Search ConsoleConnect Google Search Console to view search performance, queries, clicks and impressions.
  • Backlink MonitoringMonitor backlinks and track changes to your website's backlink profile.
  • Shareable DashboardCreate a secure shareable dashboard link that clients can access without logging in.
  • PDF DownloadDownload SEO reports in PDF format for sharing with clients or stakeholders.
  • XLS DownloadExport SEO report data to an Excel-compatible spreadsheet for further analysis.
  • Competitors Analysis · 3 competitorsCompare keywords, shared rankings, organic visibility and backlinks. Includes PDF and Excel exports. Freelancer: 1 competitor per campaign; Agency and above: up to 3.
  • White-label DashboardPresent client dashboards using your own agency branding instead of UpStrait branding.
  • White-label ReportsGenerate client reports using your own agency branding instead of UpStrait branding.

Agency Plus

$195/mo

USD $195 billed monthly · Renews automatically

  • Unlimited CampaignsCreate and manage SEO campaigns for your websites.
  • 5,000 Tracked KeywordsTrack Google rankings for keywords in your campaigns.
  • Unlimited Team UsersAdd team members and assign campaigns to them. Team users can access only the campaigns assigned to them or created by them, while the main account retains access to and oversight of all campaigns.
  • Unlimited Website AuditsRun comprehensive SEO audits to identify website issues and opportunities.
  • AI SEO AuditAnalyze your website for AI SEO readiness and optimization opportunities.
  • Google Analytics IntegrationConnect Google Analytics to view website traffic and performance data inside UpStrait.
  • Google Search ConsoleConnect Google Search Console to view search performance, queries, clicks and impressions.
  • Backlink MonitoringMonitor backlinks and track changes to your website's backlink profile.
  • Shareable DashboardCreate a secure shareable dashboard link that clients can access without logging in.
  • PDF DownloadDownload SEO reports in PDF format for sharing with clients or stakeholders.
  • XLS DownloadExport SEO report data to an Excel-compatible spreadsheet for further analysis.
  • Competitors Analysis · 3 competitorsCompare keywords, shared rankings, organic visibility and backlinks. Includes PDF and Excel exports. Freelancer: 1 competitor per campaign; Agency and above: up to 3.
  • White-label DashboardPresent client dashboards using your own agency branding instead of UpStrait branding.
  • White-label ReportsGenerate client reports using your own agency branding instead of UpStrait branding.

Enterprise

$700/mo

USD $700 billed monthly · Renews automatically

  • Unlimited CampaignsCreate and manage SEO campaigns for your websites.
  • 25,000 Tracked KeywordsTrack Google rankings for keywords in your campaigns.
  • Unlimited Team UsersAdd team members and assign campaigns to them. Team users can access only the campaigns assigned to them or created by them, while the main account retains access to and oversight of all campaigns.
  • Unlimited Website AuditsRun comprehensive SEO audits to identify website issues and opportunities.
  • AI SEO AuditAnalyze your website for AI SEO readiness and optimization opportunities.
  • Google Analytics IntegrationConnect Google Analytics to view website traffic and performance data inside UpStrait.
  • Google Search ConsoleConnect Google Search Console to view search performance, queries, clicks and impressions.
  • Backlink MonitoringMonitor backlinks and track changes to your website's backlink profile.
  • Shareable DashboardCreate a secure shareable dashboard link that clients can access without logging in.
  • PDF DownloadDownload SEO reports in PDF format for sharing with clients or stakeholders.
  • XLS DownloadExport SEO report data to an Excel-compatible spreadsheet for further analysis.
  • Competitors Analysis · 3 competitorsCompare keywords, shared rankings, organic visibility and backlinks. Includes PDF and Excel exports. Freelancer: 1 competitor per campaign; Agency and above: up to 3.
  • White-label DashboardPresent client dashboards using your own agency branding instead of UpStrait branding.
  • White-label ReportsGenerate client reports using your own agency branding instead of UpStrait branding.
READY TO START?

Build a better home for every SEO project.

Start with a campaign today and introduce white-label delivery when the plan fits your workflow.

Get started free ↗